Client
AHP Medicals
Role
UI/UX Designer
Duration
3 Months
Tools
Figma, Photoshop, Jira, Illustrator
Deliverables
Email Newsletters, Promotional Emails, Product Campaigns
About The Project
This project involved designing responsive email newsletters for healthcare brands to promote products, share important updates, and support marketing campaigns.
The focus was on creating clean, engaging layouts that reflected each brand's identity while making content easy to read and navigate. Every newsletter was designed with a clear visual hierarchy, compelling imagery, and well-placed call-to-action buttons to encourage user engagement and deliver a seamless experience across desktop and mobile devices.
Design Process I followed
Each newsletter is designed with a clear purpose and strategy to communication offers, launches, updates and valuable information to the audience
Clean & Trustworthy
Maintain a clean and professional look to reflect the healthcare industry.
Clear Visual Hierarchy
Used strong hierarchy to highlight key messages, products and CTAs.
Responsive & Readable
Designed layouts that look great on all devices and email clients.
Brand Consistency
Followed brand colors, typography and visual identity across campaigns.
Engaging Experience
Created engaging sections with clear CTAs to improve user engagement.
What This Project
Taught Me
This project helped me understand that a good newsletter needs to do more than look visually appealing. It needs to make information easy to scan and guide readers naturally toward the right action. I learned to use clear content hierarchy, focused messaging, and effective CTAs while keeping the design consistent with the brand and responsive across different screen sizes.